While working with a startup group of entrepreneurs, the notion of writing a mission statement came up. While this is a common practice, it can often lead to a bunch of meaningless words. There is a much better way of setting the course of an organization. Setting the direction There is nothing more exciting that working with […]
A Mission Statement? Do Better By Looking at Fears and Desires
While working with a startup group of entrepreneurs, we bumped into the notion of writing a mission statement. While this is a common practice, it can often lead to a bunch of meaningless words. There is a much better way of setting the course of an organization. Setting the direction There is nothing more exciting that working […]
